Mizuno – The most technologically-advanced golf brand
Article by Golf Online
Mizuno has a well deserved reputation as one of the most innovative and advanced sports brands in the world. They have been producing golf equipment for over 70 years and the Japanese manufacturer’s MP irons are among the leading clubs used on the PGA tour.
Despite being one of the most established and creditable brands in golf, by the 1980’s Mizuno was lagging behind its competition. This, coupled with a downturn in the Japanese economy prompted the company to establish an American division in 1982. Jack Curran, an industry veteran with experience at bowling giant Brunswick, started the operation and it proved to be an instant success.
Technologically, as with most Japanese companies, Mizuno were streets ahead of their American competitors and they now had the means to market their products effectively. In 1983, Mizuno U.S.A launched the Black Turbo, a golf club with a graphite head which proved to be a big hit. They also offered the first mobile golf workshop to the pros on the Professional Golf Association’s (PGA) tour. By 1985, Mizuno had established a North American manufacturing plant in Norcross, Georgia. To complement this, in February 1990 they created a million facility in Juarez, Mexico, for the production of Mizuno golf bags.
By 1993, Mizuno recorded .6 billion in sales and held a 7 percent market share of the 0 million golf-club industry. This led to Jack Curran’s appointment as president of Mizuno America, based in Atlanta, Georgia. This was a handy base for the 1996 Olympics, also based in Georgia, which Mizuno played an active role in. It was a busy year for the company and in October, Mizuno became involved with the Golf Network with comprehensive advertising each day on the digital satellite channel.
Today, Mizuno continues its development of technologically advanced golf equipment. The company’s aim is to continually strive for larger and lighter club heads. An example of this is the use of 7J55 – a super Duralumin alloy manufactured by Kobe Steel. The strongest type of Duralumin is lighter than titanium and has also been used in the production of aircraft and defence equipment!
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Are Golf Balls The Most Expensive Golf Accessories Of All
A golfer is always faced with a constant barrage of things that he can possibly spend his money on. These things range from the necessary things like golf clubs, to completely unnecessary things like trophy cases for hole-in-one balls. It would seem that a golfer’s money could constantly be thrown away on the many things that are available for purchase. However, one of the most expensive things that a golfer has to spend money on is not what you would expect. Golf balls are perhaps the most irritating thing that a golfer buys. He seems to buy them over and over, as they disappear into bushes, lakes, or sand traps. Rates for golf balls can seem fairly ridiculous too, with some selling for over $25 for a pack of 12. If you want to save money on golf balls or even get them for free, read on for a few tips on how you can do just this.
While you are in the middle of a golf game, there are usually many opportunities to find golf balls that have been left behind by golfers before you. It isn’t a good idea to constantly interrupt your game in search of golf balls, but if you happen to walk right by a cluster of bushes or a small water hazard, you might as well take a moment to look for golf balls that have been left behind. If you don’t mind getting your arm wet, usually you can find multiple balls just by reaching into a water pool. Bushes and other similar obstructions are also good places to look. Other golfers may find you strange when you are rooting around for golf balls, but it is definitely worth it in the end when you don’t need to pay insane amounts for golf balls every week. All you have to do is shove them into a bag you carry with you, then wash them off as soon as you get home for golf balls that are like new.
You can also buy used golf balls from many different sources, including sporting good stores in your local area. These are sold at a huge discount off of the original price, and you can usually not even tell that they have been used thanks to the cleaning processes. Usually they are not sold in matching brands or colors, so if uniformity is your thing you may be disappointed. Unless you are more than just a casual golfer, used or second-hand balls will probably work just fine. It takes a very trained hand to be able to tell the difference between a new ball and a used ball, or between an expensive ball and a cheap ball. The spin and the hardness of the balls are usually varying, but probably not enough for you to notice. Try two contrasting balls in a row and see if you notice anything, and if not then you can be happy that you are able to stick with the cheaper balls.
It may not seem like much of a money saver to get all of your golf balls for free or for a discounted rate, but the money you save will sure add up. Whether it’s just a few dollars a week or whether you notice a significantly large saving, it’s still money in your pocket that wouldn’t have been there otherwise. Therefore, you should remember the golf ball savings techniques that have been discussed so far: first of all, you should always take whatever chance you get to search for golf balls that have been left behind by previous golfers in areas that they are likely to have lost them. Secondly, buy used golf balls from sporting good stores in order to save money. If you follow these two guidelines, you are sure to experience the benefits of being free from paying full price for golf balls.
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